A very extraordinary infographic by ProBlogger.
Connect with Us!
Localization–How your business could succeed.
December 25, 2011 – 3:55 am
Your business should stand out in your local market. There are a few ways how your business should stand out locally.
- Graphics plays a very important role in localization. You could put country flags into the header or inside a part of the graphics on your site. However there are various consideration needed to be taken into such as the details of the graphics, the culture and also risk.
Certain people have different feelings about color which could represents death etc. Which is why research had to be undergone through and going localization professionally cannot be underestimated.
an example is the image above. See how zynga did well on representing localization.
To know more about localization – a great article written at mashable which can be found here(LINK)
SEO Tip #2–Understanding the 3 match types of search term.
November 26, 2011 – 2:12 pm
Definitely, starting an online website is a way to:
-
Generate more leads.
-
Increase in Sales, in turn increase in revenue.
-
Brand awareness and Recognition – with an online presence, clients have a different type of impression.
However, as this is as important as it is, without a proper keywords, users won’t be able to search for your site. How will you generate more leads, increase in sales if users are not aware of your products even though you’ve placed information online?
Of course, the usual way is to tell existing clients about your newly done website. However will that increase leads or attract new customers? Definitely not.
Which is why keyword research is by far the most important aspect in SEO. Without proper keywords, your online business could fail, or if your just interested to generate new sales or increase customers, then it won’t do much. Even though Brunei Darussalam may have a low population base, however users are using search engine – Google, Yahoo, Bing to search for products or information.
There are 3 match types of keywords you need to be aware of.
-
Broad
-
Phrase
-
Exact
Broad – is a search term which contains the specific word in any order or with any other terms. Example:
- Web Hosting
- Shoes
- Laptops
- Computers
Phrase – Is a phrase which contains any of the words either before or after the keywords.
Example:
- Cheap web hosting
- web hosting offer
- yellow shoes
- offer shoes
Exact – Is a search term which is the exact match with what your targeting. If your targeting ‘Cool yellow shoes’, then only that specific term will be shown. Which means you can accurately predict how many users actually type that specific search term and you can know roughly how much visitors will you be getting if your targeting that keywords.
Do remember, there are a lot of things needed to be taken into consideration when doing a keyword research.
A free tool for research can be used is Google Adwords keyword tool.
August’11 Newsletter
September 16, 2011 – 2:19 am
Greetings!
It’s a full of update month on August!
We’ve finally released the marketing services!
We ran a lucky draw event and acuroseart.com won! Congratulations to Roslina!
We also started to offer free consultation and restructure the whole site layout. Making navigation more simpler, and changed a few images here and there.
More than 20 Question and Answer are added to the knowledgebase and are constantly updated and added!
That’s all for the month of August! Stay tune for the upcoming newsletter!
SEO Tip #1 – Keyword in Domain.
August 17, 2011 – 6:04 am
In your domain, having a keyword is fairly important. This may sound obvious, but for those who are new, it’s best to understand that having your keyword in your domain helps a lot!
Let’s say your selling cars, it’s better to have the word “cars” or “sale” on your site, so it can be named “carsforsale.com” as an example, but it also depends on the availability. Most of the keywords for domain are being bought. So it’s best to do some research, drill in your keywords and search for the domain availability!
